The Pasadena Playhouse has been approved for a $50,000 award as part of the Coronavirus Aid, Relief, and Economic Security (CARES) Act.
Pasadena Playhouse is one of 855 organizations located in every state, the District of Columbia and Puerto Rico selected for this grant. The National Endowment for the Arts received more than 3,100 eligible applications requesting $157 million for the $45 million available in direct assistance. Overall funding was divided nearly evenly between small, medium, and large arts organizations.
This grant will be used to support Pasadena Playhouse’s digital programming personnel in response to the COVID-19 pandemic.
Producing Artistic Director Danny Feldman said, “At the start of the current crisis, we began an aggressive fundraising campaign to sustain the Playhouse through this uncertain time while continuing to serve our community. This grant bolsters that effort, helping us reach our goal of employing as many artists and staff as possible while our curtain is down. We thank the National Endowment for the Arts for their support.”
The National Endowment for the Arts says that arts and culture are a key component of the U.S. economy that contributed $877.8 billion, or 4.5% to the nation’s gross domestic product in 2017 and employed over 5 million wage‐and‐salary workers who collectively earned $405 billion. This funding will help support those jobs and those nonprofit organizations during this time of great need so that arts and culture will persevere as a significant contributor to the American economy.